Hypothetically Speaking . . .
Hypothetically speaking, you own a channel. A channel whose primary focus was to air one particular medium at all hours of the day. Let's call this medium "balloons." The medium also makes up your channel's first name. Now these "balloons" are initially built up of stuff you already have in your possession, and then you begin to make your own stuff. It's mostly "balloons," but you do experiment with another kind of programming called "needles," often mixing them up with the "balloons," but "needles" weren't dominant on the channel. Again, hypothetically speaking, fans of "balloons" and creators of "balloons" grew to love the "balloon channel." They started showing "balloons" from all over the world. Some viewers liked the "balloons" that came from Japan. Now, 13 years had passed, and management noticed that while older viewers were still watching "balloons,